Home » Business » Strategic Plan

Strategic Plan


The Tourism/Economic Development (TED) Committee began what it considers Phase 1 of the strategic planning process in March 2015. Several meetings throughout the year served to further refine the goals, strategies, and actions. The final version was adopted by Council in November 2015. The Committee has been in existence since January 2012.

Summary of the Plan

TED Four Goals graphic_combined_with heading

Strategic Partnerships_webpage graphic_explanations under headings

Each of these strategies has been further broken down into actions. These actions represent the outcome that will see each of these strategies accomplished. The strategies have been categorized with short term, intermediate term, long term, and ongoing timelines.


Frequently Asked Questions

Who is the Tourism/Economic Development Committee?

The TED Committee consists of four (4) County Councilors, three (3) County members-at-large, one (1) Town Councillor, and one (1) Town member-at-large. The County’s Director of Community Services is a non-voting member.

Why a strategic plan?

The TED Committee felt that a discussion around the purpose and goals of the committee was necessary in order to provide better direction to administration and remain accountable to the public. The purpose of the plan is to define the committee and identify priorities for the next 4-5 years. However, the plan is meant to serve as a guiding and not binding document. If the committee finds that priorities shift, adjustments to the strategies and actions can take place during its annual review.

What’s next?

Community Consulation graphic

Phase 2 will involve input from the public in order to develop a long term vision for the Athabasca region.

While the strategic plan provides practical guidance to administration in the short term, this process is meant to determine the community’s ideal future 20 years from now.

This input from the public will help to advise the committee on topics such as desired types of development, tourism growth industries, and population retention among other things.